Guide series — still being written
Professional Profiles: LinkedIn and the Profiles You Already Have, Working Together
From the Personal Reputation Management team · Last updated October 19, 2026
Short answer: Your real profiles help or hurt as a set: the same professional name form, current city and profession, and linked website let search engines and screeners confirm one person. Complete what is genuinely yours, delete or merge what is abandoned, and never pad credentials. This series will go profile by profile.
Why this matters for ordinary people
A screener reconciling three versions of you in ninety seconds does not average them — they discount all of them. Consistency is the cheapest credibility an ordinary professional can build.
What this series will cover
Choosing your professional name form, LinkedIn headlines and summaries that match your site, profile photos, linking profiles and site together, handling old accounts, and industry directories. The guides below are listed with what each will cover.
Where to start today
Open your top three profiles beside your resume and fix one mismatch — title, city, or dates — on all of them in the same sitting.
Guides in this series
- What should my LinkedIn headline and summary say?Still being written
Your headline should carry the same three facts as your website's headline — name form aside, your profession and city — in words a searcher (human or engine) can match to you. Your summary should be your approved bio in…
- Should I use the same photo and name on every profile?Still being written
Where you choose to show a photo, yes: one current, professional image reused across your site and main profiles helps people and engines confirm they found the same person, which matters most when a namesake shares your…
- What do I do with old accounts and abandoned profiles?Still being written
Inventory them honestly: update the ones worth keeping to your current name form, city, and profession; close or delete the ones you will never maintain, because a stale profile is a wrong fact with your name on it. Neve…
Honest by design — including what we don't do
What we do
- Show you what people find, result by result, and ask you to confirm what's actually you.
- Build your personal site from facts you approved — nothing is published without your approval.
- Use licensed search data and official tools only. No scraping.
- Keep watch weekly, in plain English, with one clear next step.
What we never do
- No fake reviews, fake profiles, fake news, or bought links.
- No bogus takedown notices, and no promises to remove results or guarantee rankings.
- No searching for anyone but you, and we never sell your data.